Tops Countertops

A modern, elegant countertop website built to build trust, showcase high-quality countertops, and convert leads into sales.

problem

TOPS Countertops had been using the same basic website builder for over 10 years. Over the years, various employees had created new pages without any concern for established website design and marketing principals. A new owner took over with a vision to re-brand the company, starting with the website first.

solution

The goal for this project was to design a modern website that portrayed a high-quality through the use of a gold color pallete, and built trust with prospective customers using their extensive history in the business. The design played off of modern seriff fonts, and useability was improved by adding integrations with their various countertop inventory tools (SlabSmith), and call-to-actions on each page to drive website leads.

year

2019

timeframe

2 months

tools

Framer